Casey Sayre Public Relations | ‘It Can Wait’ Eyes on the Road, Not on Your Phone
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‘It Can Wait’ Eyes on the Road, Not on Your Phone

‘It Can Wait’ Eyes on the Road, Not on Your Phone

By Diane Rosas

AT&T made a stop at Glendale College with its “It Can Wait” campaign that promotes “eyes on the road, not on your phone.”

Camped out at Plaza Vaquero on Nov. 1 was a virtual reality system that simulates what happens when you text and drive.

Students were seated in a cardboard car with their hands on the steering wheel while wearing headphones and the virtual reality headset. This allowed them to virtually experience a car accident caused by texting behind the wheel.


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